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Needs: What’s Real & What’s Aspirational by Dr. Bill DeMarco

Dr. Bill DeMarco

Values, History and Folklore, are the core elements of culture at a point in time.  They are our link to our personal past…handed down to us by all those who came before us. This is true of our ethnic culture, our tribal culture, our national culture, our religious culture, and our personal culture, to name just a few.   Since we are the link to our past, we are caretakers of something precious as we hand it down to future generations.  Since culture is a living thing, it does change over time, but ever so slowly.  Just think about it; there is some behavioral mannerism, belief, perception that you got from an ancestor who lived a hundred or many hundreds of years ago.  To use a modern expression, “You are Connected”.  There really is nothing new under the sun, other than our choice of what we will do with our cultural inheritance.  Since culture is a living phenomenon, we will make our choices and then pass the culture on to future generations, along with our contributions.  That is the way it is and that is the way it will continue to be.

Image 1: DeMarco Culture Model

© 2003 Dr. Bill DeMarco

All of this gets us back to our discussion of Values.   I described Values as “the unique blend of perceived NeedsBeliefs, and Attitudes that live in the behaviour of most members of a society”.   Needs are one of three segments of the Values element of my Culture Model (Image 1).  Needs, along with Beliefs and Attitudes, taken separately and in their interaction, make up our unique Values proposition.

Within a cultural context, Needs are similar to what Abraham Maslow (Image 2) describes as the fundamental requirements for survival, safety and belonging. They have everything to do with the necessities of the human condition, and nothing to do with a luxury car in the garage, a kitchen with granite counter tops, and two weeks in Saint Kitts! The latter, at the extreme end, has more to do with our image of “Esteem”.

 

 

Image 2: Maslow’s Hierarchy of Needs

 

 

Maslow’s work linked Needs to motivation.  While his groundbreaking work is still challenged by some, I find his conclusions compelling.  Satisfying individual and group needs at the three basic levels in the above image greatly facilitates our ability to incorporate our Beliefs into our Values system. Remember I wrote earlier that if we want to know what our real values are, look at our behaviour and not our words.  There is a strong link between our ability to survive and our ability to put our Beliefs into action.

 

Here is a simple exercise that can help identify our real personal needs. It involves reading and reflecting on the bottom three categories of Maslow’s Hierarchy of Needs (Image 2).  Then make a list of what those Needs look like in your life.  Put that under a category labeled “Needs”.  Everything else that comes to mind, put under a category labeled “Wants”.  There is nothing wrong with “Wants”…Just don’t confuse the two!

 

Meaningful reflections!

 

Dr. Bill DeMarco

 

A Faith Based Economic Worldview

Part One – The Ideal Economy

To learn more, click here. 

 

Part Two – What Goes Wrong

To learn more, click here.

 

Part Three – Why It Goes Wrong

To learn more, click here. 

 

Part Four – Principled Reasoning

To learn more, click here. 

 

Part Five – Investment Decision Making

To learn more, click here. 

 

Part Six – Global Economy and Investment Markets

To learn more, click here. 

What if Fear Were Just a Feeling?: Terri Cole

What if Fear Were Just a Feeling?: Terri Cole

 

 

Terri Cole is a licensed psychotherapist known for her holistic approach, combining practical psychology, thought innovation, and harnessing the power of intention to create sustainable change. She has a unique ability to take complex theories and translate them into actionable steps you can implement into your daily life.

Empowering Meaningful Connectedness: Claire Huijnen

Empowering Meaningful Connectedness: Claire Huijnen

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Claire Huijnen describes herself as a peoples person, interested in connectedness. She specializes in Companion Robotics and is a cognitive psychologist & UX designer.

Claire’s mixed educational background of Cognitive Psychology /Human Factors (Maastricht University, NL) and a second post-doc Master from the Technical University (Eindhoven, NL) on User System Interaction gives her the ability to co-innovate from a user’s perspective. Claire loves to co-create innovations – together with (other) passionate people – striving to empower people to better care for themselves and for their beloved ones (as they age). Empower people to connect meaningfully and feel connected. Enable people to create, share and enjoy special moments.

 

the psychology blog: How Memory Works: 10 Things Most People Get Wrong

xxzulaxx:

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“If we remembered everything we should on most occasions be as ill off as if we remembered nothing.” ~William James
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It’s often said that a person is the sum of their memories. Your experience is what makes you who you…

the psychology blog: How Memory Works: 10 Things Most People Get Wrong

From body to brain: Patrick Haggard

From body to brain: Patrick Haggard

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Patrick Haggard is professor at the Institute of Cognitive Neuroscience, University College London. He has received various awards and honours for his work, including recent Research Fellowships from the Royal Society, Leverhulme Trust and Economic and Social Science Research Council. His research interests include the neural control of human action, the conscious experience of voluntary action, and the neural and psychological aspects of body representation.
In his talk Patrick shows how we can trick our consciousness and our sense of self and our body by doing simple experiments. These findings can help us in the future in therapies to promote a coherent self in humans and to créate alternative inputs for people with sensory disabilities.

Society minds, technology doesn´t: Yvonne Rogers

Society minds, technology doesn´t: Yvonne Rogers

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Professor of Interaction Design and director of UCLIC at UCL. Her research interests are in the areas of ubiquitous computing, interaction design and human-computer interaction.

In her talk, Yvonne shows us the different effects technology has on us. She mentions various (negative) examples of too much smartphone usage and she shows us how to use technology and information wisely so that in the end we can use it to have more time and to be happier. (and not: being a slave of technology)

The Art of Embracing the Unknown: Gayathri Krishnan

The Art of Embracing the Unknown: Gayathri Krishnan

Gayathri Krishnan is a young aspiring musician living the Middle Eastern dream. Being the highest reviewed and rated unsigned artist to date by the Rolling Stone Middle East, Gayathri is a champion of independent movement with a growing fan base allowing her to raise $23,000 via crowdfunding to release her debut album, “The Unknown” within 10 days. With her performance talk on “The Art of Embracing the Unknown” she hopes to trigger change in the attitude of young individuals by reflecting her struggles and strengths as a musician.

 

Psych-Quotes: The REM Cycle and How Experiences Affect Our Dreams

psych-quotes:

Dreams, being “wibbly- wobbly”, “bumpy-wimpy stuff” in our craniums, has always been an interesting topic for scientists, philosophers, and every other human. There are so many routes that no one gets tired pondering about it. Are our brains trying to tell us something or…

Psych-Quotes: The REM Cycle and How Experiences Affect Our Dreams

 

Secrets of body language

Secrets of body language

Gestures, facial expressions and body movement compose ninety-three percent
of communication–only seven percent of understanding derives from words.
Experts in non-verbal signals will deconstruct video footage of people from
iconic moments in history, past and present, to reveal what was truly being
said. Learn how subtle movements are used to persuade masses, establish power,
and advance careers–most often without anyone knowing it.
All Rights Reserved to History Channel