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Peter Docker – Leadership and Workplace Culture Expert
Peter Docker inspires people to generate new possibilities–both for themselves and their organizations. Building on Simon Sinek‘s “Golden Circle,” Peter illustrates his insights by drawing on examples from his previous careers in the military and industry sectors to explain principles that can be applied in any business to create extraordinary and sustainable organizations.
The Golden Circle: Why Does Apple Command Loyalty?
How do great leaders and organizations – from Martin Luther King, Jr. to Apple Computer – command loyalty? Marketing consultant Simon Sinek introduces his concept of “The Golden Circle,” which identifies what makes the most inspiring people and organizations so successful and influential.
“Leaders of great companies that go from good to great start not with ‘where’ but with ‘who.’ They start by getting the right people on the bus.” – Excerpt from Good to Great by Jim Collins
With the right people, your business could go a lot faster and further. The key is not to hire people for a job or money, but to hire people who believe in what you believe, so they will work with their blood, swear and tears.
Learn from Simon Sinek, the author of Start With Why: How Great Leaders Inspire Everyone to Take Action and understand:
* How to build, inspire and empower your team
* How to build a company with true purpose that will inspire action
* How to communicate your purpose, cause or belief
Simon Sinek is the author of Start With Why. He teaches leaders and companies how to inspire people. Sinek is leading a movement to inspire people to do the things that inspire them. He writes, consults and speaks all over the world about the power of Why – the purpose, cause or belief that drives every one of us. If everyone knew why they do what they do, and if everyone only did the things that inspired them, Sinek believes that this world would be an amazing place.
In his typically candid style, Richard St. John reminds us that success is not a one-way street, but a constant journey. He uses the story of his business’ rise and fall to illustrate a valuable lesson — when we stop trying, we fail.
A self-described average guy who found success doing what he loved, Richard St. John spent more than a decade researching the lessons of success — and distilling them into 8 words, 3 minutes and one successful book.
Why you should listen to him:
Richard St. John was on his way to the TED conference when a girl on the plane asked him, “What really leads to success?” Even though he had achieved some success, he couldn’t explain how he did it. So he spent the next ten years researching success and asking over 500 extraordinarily successful people in many fields what helped them succeed. After analyzing, sorting, and correlating millions of words of research, and building one of the most organized databases on the subject of success, he discovered The 8 Traits Successful People Have in Common and wrote the bestseller 8 To Be Great.
In his books and talks, he shares a wealth of wisdom from the world’s most successful people — knowledge that can help others succeed in their own way, whether it’s escaping poverty, building a business, raising a family, or changing the world.
“It’s so great. It’s such a boost of confidence. This book really gives you a lot of self-esteem about who you are, and that you really can be somebody.” Thomas Fischer, Habitat for Humanity
Simon Sinek presents a simple but powerful model for how leaders inspire action, starting with a golden circle and the question “Why?” His examples include Apple, Martin Luther King, and the Wright brothers — and as a counterpoint Tivo, which (until a recent court victory that tripled its stock price) appeared to be struggling.