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Chris Anderson, “The Long Tail” – Haas School
Chris Anderson, “The Long Tail” – Haas School
Chris Anderson, Editor in Chief of Wired Magazine, first coined the term “long tail” in October 2004 to describe the shift “away from a focus on a relatively small number of ‘hits’ (mainstream products and markets) at the head of the demand curve toward a huge number of niches in the tail.” He spoke at the Haas School, UC Berkeley.(November 17, 2006)
The University of California Berkeley Haas School of Business is one of the world’s leading producers of new ideas and knowledge in all areas of business – which includes the distinction of having two of its faculty members receive the Nobel Prize in Economics over the past 15 years. The school offers six degree-granting programs. Its mission is to develop innovative business leaders – individuals who redefine how we do business by putting new ideas into action, and who do so responsibly. The school’s distinctive culture is defined by four key principles – question the status quo; confidence without attitude; students always; and, beyond yourself.
Leadership 4.0: a brave new approach for a new generation
Leadership 4.0: a brave new approach for a new generation
Leadership 4.0: a brave new approach for a new generation
Since the Industrial Revolution, organizations have, in turn, been subjected primarily to three forms of leadership (Production-oriented, Quality-oriented, and Opportunity-oriented), none of which will provide the necessary guidance, influence and inspiration needed by the next generation of organizations. To excel in the future, leaders will need extraordinary capacity to learn, facilitate, coach and communicate in whole new ways. In this highly-engaging workshop, Jim Boneau will give participants a fascinating look into the challenging future that leaders will face complete with amorphous organization structures, radical new forms of teams and transitory working arrangements. Most importantly, he will discuss the leadership development strategies and approaches that companies will need to employ in order to create the vibrant, adaptable organizations required to survive and thrive in the future.
Learning Objectives
Participants will:
1. Gain an understanding of the evolving nature of organizations and leadership,
2. Learn the skills, competencies and abilities that successful leaders of the future will require, and
3. Increase their ability to design an overall leadership development plan based upon the expected demands on leaders in the future.
