Mercedes Benz, the biggest Indian German luxury car maker who is currently retaining the top position of India’s luxury car market, has been expecting a fierce competition from its Italian competitor, Lamborghini. Expecting to nearly triple sales in India in 2019, the Italian brand has recently brought its new SUV luxury car, Urus, to the market. “Urus has definitely changed the game for us. We have always said that India has a much bigger potential for this kind of a body style because of the challenges that we face in terms of infrastructure environment of India,” Automobile Lamborghini India Head Sharad Agarwal told PTI. Lamborghini showing confidence in its new model, which is priced at Rs 2 crore, hopes to emerge as the spearhead of super luxury car segment in India. The other models introduced by the brand (Huracan, and Aventador range) have already gained inordinate acceptance, being able to cape a sales figure of total 26 units in India. With introducing Urus, the company is betting on its potential to lead the overall super luxury segment. The optimism could be seen in recent statement by Sharad Agarwal. “What was happening was that we used to always say that we are […]