Julie Burstein: 4 lessons in creativity

Radio host Julie Burstein talks with creative people for a living — and shares four lessons about how to create in the face of challenge, self-doubt and loss. Hear insights from filmmaker Mira Nair, writer Richard Ford, sculptor Richard Serra and photographer Joel Meyerowitz.

As a producer, Julie Burstein builds places to talk (brilliantly) about creative work. Her book “Spark: How Creativity Works” shares what she has learned.

From where does creativity flow? In 2000, Julie Burstein created Public Radio International‘s show Studio 360 to explore pop culture and the arts. Hosted by novelist Kurt Andersen and produced at WNYC, the show is a guide to what’s interesting now — and asks deep questions about the drive behind creative work. Now, Burstein has written Spark: How Creativity Works, filled with stories about artists, writers and musicians (like Chuck Close, Isabel Allende, Patti Lupone). Burstein is the host of pursuitofspark.com full of conversations about creative approaches to the challenges, possibilities and pleasures of everyday life and work. She also “loves sitting in for Leonard Lopate.”

“Spark is about joy, drive, and art, work that we’re all capable of if we’ll only commit.”  Seth Godin

Creativity is an elusive subject. We enjoy its fruits—movies, novels, paintings, songs—but rarely are we privy to what happens in the creative process. In Spark, Julie Burstein traces the roots of some of the twenty-first century’s most influential and creative thinkers, including Joyce Carol Oates, Yo-Yo Ma, David Milch, Isabel Allende, and Joshua Redman. Burstein pulls back the curtain to reveal the sources of these artists’ inspiration and the processes that bring their work into being.

“These artists may not change lead into gold,” Burstein writes, “but they lift materials from their familiar contexts, combining, reshaping, transforming them into works of art that change the way we see the world.” Spark is an invaluable resource for the aspiring writer and artist, but the need for creativity extends well beyond the world of paintbrushes and typewriters. Creativity is integral to business, parenting, education, science, and, perhaps most poignantly, our personal relationships. Rarely do books on creativity illuminate and inspire; this marvelous volume will help you find a spark of your own.