Stewart Brand: The dawn of de-extinction. Are you ready?

Throughout humankind’s history, we’ve driven species after species extinct: the passenger pigeon, the Eastern cougar, the dodo … But now, says Stewart Brand, we have the technology (and the biology) to bring back species that humanity wiped out. So — should we? Which ones? He asks a big question whose answer is closer than you may think.

Since the counterculture ’60s, Stewart Brand has been creating our internet-worked world. Now, with biotech accelerating four times faster than digital technology, Stewart Brand has a bold new plan.

WHY YOU SHOULD LISTEN TO HIM?

With biotech accelerating four times faster than digital technology, the revival of extinct species is becoming possible. Stewart Brand plans to not only bring species back but restore them to the wild.

Brand is already a legend in the tech industry for things he’s created: the Whole Earth Catalog, The WELL, the Global Business Network, the Long Now Foundation, and the notion that “information wants to be free.” Now Brand, a lifelong environmentalist, wants to re-create — or “de-extinct” — a few animals that’ve disappeared from the planet.

Granted, resurrecting the woolly mammoth using ancient DNA may sound like mad science. But Brand’s Revive and Restore project has an entirely rational goal: to learn what causes extinctions so we can protect currently endangered species, preserve genetic and biological diversity, repair depleted ecosystems, and essentially “undo harm that humans have caused in the past.”