Panel Discussion: Building Brand Value and Leadership
GAIN hosted its sixth Business Alliance Forum in London on 10th December, 2012.
This discussion examined how companies are building brand value and thought leadership by aligning with consumer facing platforms that aim to mobilise consumer engagement with nutrition.
Speakers:
Jeff Terry, Corporate Citizenship, Amway Corporation
David Meller, Director of Product Integrity, Fairtrade Foundation
Moderator: Adrianna Logalbo, Head, Future Fortified